NBA Commissioner Adam Silver opened the NBA Technology Summit with an AI demonstration featuring Luka Doncic and ARAR, in which he captured volumetric video of Ahmad Rashad and superimposed Rashad’s image over an NBA player’s image in a live game, making it so looked like Ahmad was actually playing the game as opposed to the actual player. Talk about being part of the action.

Sport has been an integral part of human civilization for centuries. They bring people together, create a sense of community and provide a source of entertainment for fans around the world. Over the years, the sport has evolved significantly, as has the way fans engage with it. From attending games in person to watching them on TV, fans have always found ways to connect with their favorite sports and teams. However, with the advent of technology, the future of fan engagement in esports will change drastically.

All sports leagues agree that technology is the gateway to more fan engagement and more time and focus. Using advanced analytics, virtual reality and social media, teams and organizations can now connect with fans on a whole new level. Much of the strategy is rooted in the changing consumption habits of younger fans. They don’t just watch linear TV anymore. They’re often gamers, so gamification in esports is another exciting development in fan retention. Teams use gaming technology to create interactive experiences for fans, such as B. mobile apps and online games. These games offer fans a fun and engaging way to connect with their favorite teams and players.

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